The Harvard guys have been telling us that failing forward can be a good thing -- learning, adapting, all that innovation stuff. But there's another kind of failure: failing backward. Here's a how-to guide:
In the past week we've seen an uprising of angry people, mostly women, offended by the Susan G. Komen Foundation cutting off funding for breast cancer exams at Planned Parenthood clinics. It's just the latest example of how the global news conversation is in the hands of people, not just "the media." And it's what I had in mind over a dozen years ago when I talked about the rise of a new kind of people's journalism.
I was looking at a couple of recent job postings at our newspapers and it occurs to me that the baseline skill set has quietly shifted. Students and veterans alike should take notice:
Be prepared to work in multiple media, simultaneously. We're digital-first, but we still print.
Be prepared to blog and interact with the public. As a writer, this means you need to develop a distinct voice, and know when and how to use it. Not everybody gets a blog at first, but you should want one -- and know why you want one.