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Some science on the registration question

Submitted by yelvington on April 19, 2006 - 9:32am

Kudos to Jay Small for sharing discoveries from a carefully test of registration models at Scripps newspaper sites.

In a test at 13 newspaper sites, Scripps modified the so-called threshhold -- the number of "free" pageviews a visitor is allowed before being challenged for registration or login -- and carefully measured the results.

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