LAT and the inverted model
Submitted by yelvington on October 29, 2006 - 12:44pmBarry Parr suggests that Los Angeles presents a great opportunity to a disruptive innovator who can see that it's really a patchwork of neighborhoods, each underserved by the troubled Los Angeles Times. And he suggests the answer is Web first, print second, with the Web a primary news platform and print the primary advertising/marketing vehicle.